Ethiopian Review

Addis Ababa, The exhibition center and market development enterprise said that the regular international trade exhibitions organized in Addis Ababa would play an important role in promoting the country’s historical and cultural values.

General manager of the enterprise Tamirat Admasu, told WIC that Ethiopian representatives in the various trade fairs have played critical role in promoting the country’s historical and cultural values. The General Manager also urged all exhibitors who participate in trade fairs abroad to make good preparations to promote Ethiopia’s positive image. The exhibition center has built its capacity so as to provide efficient services for exhibitors, adding, that it is also promoting the country’s trade and investment potentials on the “Ethiopian Pavilion” during trade fairs organized abroad.
He also pointed out that all concerned bodies need to collaborate with the center so as to achieve the desired goal in promoting the trade and investment potentials of the county.

(WIC)