P&G Builds New Facility in Singapore to Increase Global Supply Of Clean Drinking Water for Aid and Disaster Relief Efforts
Singapore – The Procter & Gamble Company (NYSE:PG) announced today that it will build a new manufacturing facility for its PUR™ Purifier of Water packets in Singapore that is expected to be able to produce more than 200 million packets a year to help provide clean drinking water across the world.
The new site in Singapore, which will be located adjacent to P&G’s first Asian perfume manufacturing facility in Tuas, will enable a significantly expanded supply of PUR packets and exceptional access to ocean and air shipping routes, which are needed to quickly reach P&G’s non-profit partners in Africa and Asia.
“This investment will help us fulfill our purpose of touching and improving lives,” said Chairman of the Board, President, and Chief Executive Officer Bob McDonald. “And, to do so in more parts of the world.”
Announcing the new P&G investment at Singapore International World Water Week, Deb Henretta, P&G Group President Asia, said, “The PUR packets are a great example of how we are leveraging our innovation capabilities to address critical social issues in today’s world. The P&G CSDW program has provided more than 350 million liters of clean drinking water in Asia as part of ongoing disaster relief efforts like the October 2009 earthquake in Padang, Indonesia. The new manufacturing facility in Singapore will allow faster access of the PUR packets to provide clean drinking water to people in Asia affected by natural disasters.”
The PUR packets contain a water-purifying powder technology developed by P&G and the U.S. Centers for Disease Control and Prevention (CDC) to help reduce sickness and death resulting from drinking contaminated water. One small PUR packet quickly turns 10 liters of dirty water into clean, drinkable water.
P&G’s current manufacturing plant in Pakistan has built the foundation for supplying the PUR packets, the focus of the company’s not-for-profit Children’s Safe Drinking Water program. Given the growing need and demand for this innovative humanitarian product, P&G has decided to add new manufacturing capability in Singapore.
PUR™ Purifier of Water is being deployed as part of P&G’s corporate signature program to provide clean drinking water to children in need across the world in partnerships with leading non-governmental organizations. P&G will also launch new Children’s Safe Drinking Water (CSDW) programs in Cambodia, the Philippines, Rwanda, and Zimbabwe with World Vision International; in Rwanda, Ethiopia, and Namibia with Population Services International (PSI); and, in Ethiopia and Kenya with CARE.
These CSDW programs are expected to provide an additional 400 million liters of clean drinking water in the next two years to enable P&G and partners to provide a cumulative four billion liters between 2007 and 2012.
About the P&G Children’s Safe Drinking Water Program
The P&G CSDW Program is a not-for-profit program founded by P&G as part of its global cause – Live, Learn and ThriveTM – aimed at improving life for children in need. P&G is committed to the long-term, not-for-profit provision of PUR packets in the developing world in an effort to reduce the illness and death, particularly in children, that result from drinking contaminated water.
P&G works with emergency relief, humanitarian, public, and private partners to provide clean drinking water around the world and has committed to provide four billion liters of clean drinking water by 2012, using the PUR water purification packets. Since the launch of the program in 2004, P&G and its safe drinking water partners have distributed over 200 million packets of PUR Purifier of Water in more than 57 countries to provide over two billion liters of clean water.
P&G is committed to improving the lives of people around the globe, saving children’s lives and providing clean drinking water to as many people as possible. The P&G CSDW Program is the focal philanthropic initiative of the Company’s overall cause effort – Live, Learn and Thrive™ – which aims to help 300 million children in need from birth to age 13 by 2012. Live Learn and Thrive™ has improved life for more than 200 million children around the world with more than 100 programs taking place in over 60 countries.
(Source: P&G)
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