Ethiopian Review

Sony Ericsson has launched a teaser website that promises to introduce a “world first product launch” that will “forever change the way you listen to music.” The website invites users to register in order to get an invitation to a live webcast presentation of the new product, which is scheduled for 11:00AM GMT+1 (5AM Eastern) on Monday, September 21st.

While little is known about what device will be unveiled, it is likely to be a cellphone with added music functionality, or perhaps a new music service for handsets. Sony Ericsson did let on that a new film by world-renowned animator Kristofer Ström will be part of the presentation and will demonstrate the product’s new technology.